Copyright © 2007 Joel Sussman As a salesperson or the owner of a small business, do you consider yourself to be qualified, experienced, and dependable? More importantly, have 95% of your customers had a satisfying experience doing business with you or your company? If your answer is ‘yes’ to all those questions, then your services [...]
Vital Component to Marketing Success: Establishing Credibility
September 30, 2007 By Leave a Comment
Nine Ways to Get Free Publicity and More Clients
September 22, 2007 By Leave a Comment
Copyright © 2007 Joel Sussman One of the disadvantages of traditional marketing is that it often lacks credibility. Why should someone believe you when they know you’re trying to sell them something? However, there are free or inexpensive techniques for gaining business-building, positive exposure through a number of channels that may not be occurring to [...]
5 Opt In List Management Secrets That Really Work
September 15, 2007 By Leave a Comment
Do you have a list of your own? And how are you going about building it. Let’s talk for a minute about opt in email list marketing. When you break it down you come up with components. 1. Email marketing 2. Lists 3. Opt in If you do Internet marketing you should be doing email [...]
Can you create your own Niche Affiliate Marketing Program?
August 24, 2007 By Leave a Comment
Creating your own niche affiliate marketing program can be easier than you think! Niche marketing is simple: meeting a unique need for a certain product or service that no one else has met yet. People don’t understand niche marketing, so they don’t fully use it to their advantage. Your website may already be based on [...]
Harness the Sales Power of Niche Marketing
August 17, 2007 By Leave a Comment
Copyright © 2007 Joel Sussman The key to attracting new customers to your business, whether online or off, lies in understanding a few simple things about how the brain works. Usually at an unconscious level, people are constantly scanning their environment to separate the relevant from the irrelevant, the safe from the potentially hazardous, the [...]
Do ebooks sell?
August 11, 2007 By Leave a Comment
Copyright © 2007 Patric Chan Despite what you may be told, the answer is and always will be ‘yes’. People have and always will be prepared to pay for information in ebook format. You see, one of the strongest human desires is to learn, to be educated and to better ourselves, no matter what the [...]
Email Marketing Basics Part#1: Introduction to Email Marketing
August 10, 2007 By Leave a Comment
The phenomenon of emarketing is, of course, the age-old practice of direct marketing/advertising remade in modern dress. “Direct marketing” is often used interchangeably with “direct mail.” But it can range from the catalog that arrives along with your letters and the advertisement inside your billing statement to the flyer slipped under your windshield and even [...]
Some tips about creating an info-product
July 9, 2007 By Leave a Comment
Copyright © 2007 Patric Chan We all have problems right? Products and services are there to help us solve those problems. Your products created are the solutions to problems. So when there’s a problem, there’s an opportunity for you to make money online. But sometimes, when you’ve found a problem, there’s already products created to [...]
Marketing Strategy 101
July 1, 2007 By Leave a Comment
Copyright © 2007 Daniel Levis When it comes to marketing strategy blunders, pretty much everybody remembers the nosedive failure of New Coke, right? But what most people don’t know is the fascinating story behind the story, & the valuable lesson it reveals. In the early eighties, Coke was about to lose a marketing trump card [...]