<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>My Personal CMO .com&#187; Online Marketing</title>
	<atom:link href="http://mypersonalcmo.com/category/online-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://mypersonalcmo.com</link>
	<description>Marketing in a Changing World</description>
	<lastBuildDate>Tue, 20 Dec 2011 15:49:47 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3</generator>
		<item>
		<title>How To Get Your Subscribers Begging For More</title>
		<link>http://mypersonalcmo.com/how-to-get-your-subscribers-begging-for-more/</link>
		<comments>http://mypersonalcmo.com/how-to-get-your-subscribers-begging-for-more/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 13:00:11 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Career Advice]]></category>
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/how-to-get-your-subscribers-begging-for-more/</guid>
		<description><![CDATA[Just as an experiment, a friend of mine subscribe to ten different opt-in email marketing lists to see which ones are effective. Many sites and online businesses have resorted to sending promotional materials to people who have subscribed to them in an effort to boost their sales or hits. Opt-in e-mail marketing sends newsletters, catalogues [...]]]></description>
			<content:encoded><![CDATA[<p>Just as an experiment, a friend of mine subscribe to ten different opt-in email marketing lists to see which ones are effective. Many sites and online businesses have resorted to sending promotional materials to people who have subscribed to them in an effort to boost their sales or hits. Opt-in e-mail marketing sends newsletters, catalogues updates and more promotional materials to site visitors who have agreed to be updated whether every month, weekly or semiannually. </p>
<p>Through e-mail, an net user that&#8217;s on the list will receive their updates through e-mail. If a promotional material piques their interest they&#8217;ll go to the web site to learn more or to purchase outright. For the site operators or owners, this is an opportunity to remind their list of their existence and parlor their wares.  With the more web site* in the internet that proposes the same products or services in one way or the other, the competition may get pretty tight and it&#8217;s easy to be forgotten. </p>
<p>Back to my experimenting friend, he tried to determine which opt-in marketing schemes grabbed a person into begging for more. Some would send in very simple way, a few would very outlandish though there are a few that would just lie in between. The differences could easily be noticed and some have gotten the idea of an effective opt-in marketing scheme. He dubbed them effective as he felt like he just couldn’t wait to go their web site and learn more, the more persuasive ones even got him midway to reaching for his wallet and to his credit card before he realized this was only for an experiment. </p>
<p>Several companies and web site present their promotional materials in a wide variety of concepts. Each has their own distinctive style and designs, but more than the outline and the presentation, the content and the articles are what keeps the attention of your potential customer locked on to your opt-in marketing medium. Creativity is the key here.</p>
<p>From talking to many satisfied opt-in list subscribers and forums, I&#8217;ve learned of what is essential in opt-in marketing and what makes the subscribers begging for more rather than lining up to unsubscribe.</p>
<p>Keep your promotional materials light, creative and original. Several people are stressed out as it&#8217;s. Getting a stuffy business proposal instead of a light hearted email may just agitate them more. A warm friendly smile or banter is always more wanted than a dangerous business meeting or proposal. Though you do want your customers to take you and your products and services seriously, you also would like to show them that you know how to have fun.</p>
<p>Splash a few color in your e-mails as well as provide some photos and articles that may be related to you but show good news or good light hearted images as well. Offer a newsletter or promotional materials that will keep them in a light mood. Make your materials eye catching and grabbing that they wont be able to take their eyes of them. Pique their interests.</p>
<p>Have good content and article, even if it means investing in an experienced and professional copy writer to write them for you. An effective copy writer should be able to build trust between you and your customers. They should be able to establish your credibility in what they write. It must be informative but not too stuffy. Let go of the professional jargons and “talk“to your recipients. </p>
<p><bR>A good article and content should be able to outline the profits of your product and services and why they require what you&#8217;re proposing. But don&#8217;t look to be overeager and too persuasive. It should be able to entertain as well as lead them to purchasing from you. </p>
<p>Your promotional materials should be clear. Don’t leave people guessing. You should lead them to you and not vice versa. Explain to them what they require to do in a manner that won’t be confusing. Try to anticipate also what your target client requires. Do your enquiry and information gathering, many web site* will be able to aid you with that. </p>
<p>Provide clear and crisp images of what you&#8217;re providing. If the people know what you&#8217;ve for them, they&#8217;re more probable to beg for more. E.g., if you&#8217;re selling a car, provide them photos but only enough to encourage them to go to your web site for more.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/how-to-get-your-subscribers-begging-for-more/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Build A List Of Eager Subscribers</title>
		<link>http://mypersonalcmo.com/how-to-build-a-list-of-eager-subscribers/</link>
		<comments>http://mypersonalcmo.com/how-to-build-a-list-of-eager-subscribers/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 13:00:26 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Career Advice]]></category>
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/how-to-build-a-list-of-eager-subscribers/</guid>
		<description><![CDATA[All net business provides great service to generate satisfaction among their customers. As each and every customer receives satisfaction over their products or the services they get, there&#8217;s a great chance that they&#8217;ll become a return customer and purchase again. Better yet, they&#8217;ll recommend you to others that could generate more business for you and [...]]]></description>
			<content:encoded><![CDATA[<p>All net business provides great service to generate satisfaction among their customers. As each and every customer receives satisfaction over their products or the services they get, there&#8217;s a great chance that they&#8217;ll become a return customer and purchase again. Better yet, they&#8217;ll recommend you to others that could generate more business for you and your web site.</p>
<p>As more hits is driven to your web site, you may entice many of them to subscribe to your mailing list or opt-in list. This is a list where in site visitors agree to be sent promotional materials such as newsletters, catalogues and such that could keep them updated about your web site or the corner of your web site. These promotional materials are sent via electronic mail to the members of the list in different time intervals. </p>
<p>When using electronic mail as the media of your marketing and ads, you eliminate the need for high prices. E-mail is free and if you may manage to make your own promotional ads you may also save a bundle there. With an opt-in subscribers list, you&#8217;re pretty sure that what you&#8217;re sending out is received, viewed and read by the subscribers and not just being deleted. They&#8217;ve signed up for service and have accepted in receiving it.</p>
<p>This means that there are constant reminders to your subscribers about all your products, new products and services as well as any promotions and special deals you&#8217;re having. There&#8217;s also the opportunity that they may be forwarded to other potential purchasers as they tell their friends and families about you and your web site. </p>
<p>Naturally you should be also aware that a subscriber may unsubscribe when they feel that they&#8217;re not getting what they require or expected. Be sure that they&#8217;re satisfied with your opt-in marketing schemes and keep them excited in receiving your newsletters and catalogues. Here are a few hints that may aid you build a list of eager subscribers.</p>
<p>Make your promotional materials interesting and fun. Try to use a little creativity but not too over artsy. Build around what your product or service is about. E.g.; if you&#8217;re selling auto part*, put a few pictures of what is new in the auto parts world, a new wing door possibly that may fit any car and make it look like a Lamborghini. </p>
<p>Try to explore what people are searching, these way, you stay one step ahead of them all the time and you&#8217;ll be their bearer of new tidings. They&#8217;ll be eager to receive what you&#8217;re sending them as they new you always have fresh and new things to share with them. </p>
<p>Write good articles that may be very informational but light simultaneously. If your subscribers enjoy your articles, they&#8217;ll go to your web site by clicking the links that you&#8217;ll be putting on your newsletter to read a few more. You may offer articles that may connect to many people. Be diverse in your articles. Put something humorous, then put something informational, then put something that has both.</p>
<p>Are you wary about this as you don’t like writing? No problem, there are a lot of professional and experienced article writers that   may do the job for you for minimal fees. They know what they&#8217;re doing and may provide the need that you&#8217;ve for your newsletters, the money that you pay for your articles are going to be met by the many sign-ups and the potential earnings from the sales that you&#8217;ll get.</p>
<p>Make and send an E-book to your customers about anything that&#8217;s related to your business or web site. Use your knowledge and expertise in the field you&#8217;ve chosen to aid others who are similarly concerned. Propose this e-book for free. You may write about anything informational and helpful to your subscribers. E.g.; you may do manuals and guides in so many things. This e-book could be used as a reference for a lot of people. </p>
<p>Share this e-book with everybody, even other web site*; just be sure that they don’t change the links in the e-book that will lead people to your web site. If you require, you may always get a few people to write it for you just like your articles. Your investment once again will be covered by the great marketing this will generate. </p>
<p>Add e-coupons in your newsletters that will aid them avail to special discounts. Put a control number in your e-coupon so that they may only be used once. When people get discounts that may be found in your newsletters, they&#8217;ll be eager to receive your newsletter in anticipation of what you&#8217;re promoting next.</p>
<p>If your subscribers may get profits from your newsletters, they&#8217;ll be very eager to receive them. Just don’t flood your mailing list with mails so that you don’t annoy your subscribers.</p>
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/how-to-build-a-list-of-eager-subscribers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using Google Adwords To Drive Laser Targeted Traffic</title>
		<link>http://mypersonalcmo.com/using-google-adwords-to-drive-laser-targeted-traffic/</link>
		<comments>http://mypersonalcmo.com/using-google-adwords-to-drive-laser-targeted-traffic/#comments</comments>
		<pubDate>Sun, 22 Feb 2009 13:00:46 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Google Adsense,  Adwords]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/using-google-adwords-to-drive-laser-targeted-traffic/</guid>
		<description><![CDATA[Using Google Adwords To Drive Laser Targeted Traffic The biggest well known secret in generating wealth in the online based business or e-commerce is hits. Everyone knows it; every web site wants it and every web site needs it. The point of sites is to be visited and viewed. Many elaborate designs, profit and countless [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Using Google Adwords To Drive Laser Targeted Traffic</strong></p>
<p>The biggest well known secret in generating wealth in the online based business or e-commerce is hits. Everyone knows it; every web site wants it and every web site needs it. The point of sites is to be visited and viewed. Many elaborate designs, profit and countless hours of developing a web site to make them beautiful and attractive are utilized. Without hits, it&#8217;s for naught. </p>
<p>With traffic comes a potential customer which basically means sales which in turn means earnings. While several web site* have collapsed in the past with the downturn of many online based business, many smaller web site* have generated good profit by focusing on a certain niche and a few subniches. </p>
<p>This is a reason why e-commerce web site laser target certain groups of people and drive them to their web site to showcase their web site* and products. Precision marketing is essential so that you could count on all the traffic on your web site as potential customers.</p>
<p><strong>Using Money to Make Money</strong></p>
<p>It’s a common business notion that if you would like to make money, you&#8217;ve to spend money. One good way of spending money for business gain is through advertising. Advertising brings in the people as through advertising, they know that there&#8217;s such a company or product in existence. With the right type of advertising, you may see the spurt of hits growth to your web site. With a high volume of hits, even if only a small portion or percentage turns out to be purchasing customers it&#8217;s still a good average of money generating income.</p>
<p>Right now, there&#8217;s no other advertising scheme that would be worth every cent than using Google’s Adwords. The surge in fame of Google’s Adwords is very evident as you may see so several web site* sporting this ad scheme. </p>
<p>In using Google&#8217;s Adwords, you pay a certain fee depending on the number of keywords your ad is keyword sensitive to. Each time a person does a search in Google, the keyword or keywords use generate ads in the side of Google which are generated by the keywords they&#8217;ve assigned for their ads.</p>
<p>This technique laser targets the hits a web site requires for their web site. This also ensures that you&#8217;re readily visible in the first page of a search result. Paying Google for this ad scheme ensures that your target group of people sees your ads. You drive your laser targeted traffic to your web site which provides for their needs and wants. You may also make sure that you may meet their demands and needs. </p>
<p>Aside from Google, you may also be featured in their other search networks, these includes sites like, AskJeeves, AOL Search and Netscape. These web site* also show Adwords ads that react to searches done by visitors. There are also content networks, non-search engine web site* that feature Google Adwords, which will also carry your ads. But this is subjected to the niche the web site features. Your chosen keywords will determine which content network shall feature your ad. The frequency of your ad shall also be determined by your allowed budget.</p>
<p><strong>Laser Targeting your Traffic</strong></p>
<p>To get a good number or estimate of the hits to purchasing customer ratio it&#8217;s good to laser target your hits. Knowing that your traffic are all potential purchasers and are concerned in your products and company provides you with a more correct statistics. This will show you how effective your employing of Google Adwords is.</p>
<p>Drive laser pointed traffic to your web site by using keywords or keyword phrases for your Goggle Adwords that pertains to your company and to your products. There are several online internet tools that may aid you in choosing keywords and keyword phrases that are presently in demand that could aid drive laser targeted hits to your web site.</p>
<p>With your Google Adwords ad, you&#8217;re ensured that every click to your ad is a potential purchaser that&#8217;s precisely searching pr interested in what you&#8217;ve to offer. Make certain that your Google Adwords ad has the right keywords so that you may drive you&#8217;re laser pointed hits to your web site. </p>
<p>Using Google Adwords to aid boost the drive to increase laser targeted traffic will prove to be very beneficial as many other companies can attest to. The benefits are high with the cost relatively justifiable.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/using-google-adwords-to-drive-laser-targeted-traffic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Engine Optimization And Why You Gotta Use It</title>
		<link>http://mypersonalcmo.com/search-engine-optimization-and-why-you-gotta-use-it/</link>
		<comments>http://mypersonalcmo.com/search-engine-optimization-and-why-you-gotta-use-it/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 13:00:41 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[SEO, Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/search-engine-optimization-and-why-you-gotta-use-it/</guid>
		<description><![CDATA[Search Engine Optimization And Why You Gotta Use It E-commerce is a cut throat business. You&#8217;ve to arm yourself with the proper technique and the tools to make your web site a cut above the rest. Every day, progressively web site* are struggling to optimise their rankings in sites and if you lose your guard, [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Search Engine Optimization And Why You Gotta Use It</strong></p>
<p>E-commerce is a cut throat business. You&#8217;ve to arm yourself with the proper technique and the tools to make your web site a cut above the rest. Every day, progressively web site* are struggling to optimise their rankings in sites and if you lose your guard, you may just get damaged on and be left in the abyss filled with so many failed e-commerce web site*.</p>
<p>Search Engine Optimization or SEO is a term widely used now by many e-commerce web site*.  For the past few years and the next ten years or so, search engines wishful the most widely used online tool to get the web site* that they require to go to or the product or data they require. </p>
<p>Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a web site* success in search engine optimization. You&#8217;ll get a higher ratio of chance in being clicked on when you rank high. The more hits for your web site, the more business you rake in.</p>
<p>But, it&#8217;s essential to grab a hold of that spot or make your ranking even better. As I aforementioned, every day is afresh day for all e-commerce web site* to make them selves rank higher using search engine optimization. It&#8217;s imperative to make your web site better and better daily. </p>
<p>So just what is search engine optimization and do you&#8217;ve to use it? The answer to why you&#8217;ve to use it&#8217;s an easy one. You require search engine optimization to be number one, or possibly at least make your web site income generating. </p>
<p>With search engine optimization you may get the profit of generating a high hits volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your hits. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all. </p>
<p>So once again, what is search engine optimization? Search engine optimization is utilizing tools and processes in making your web site superior in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your web site will generate public awareness of your web site* existence and subsequently generate more hits, hits that could lead to potential money and business.</p>
<p>Search engine optimization needs more work to be fully realized. There are several aspects you&#8217;ve to change in your web site or add as well to get search engine optimization. These will include getting lots of info about the keyword phrases that are popular in regards to your web site* niche or theme. </p>
<p>You may also require to rewrite your web site* contents so that you could get the right keyword phrases in your web site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your web site* content applicable and conducive to search engine optimization.</p>
<p>You&#8217;ll also require to collaborate with many other web site* so that you could get link exchanges and page transfers. The more inbound and outbound hitses generated by web site* among others are one of the components search engines uses to rank web site*.</p>
<p>Try to search the net for many useful help. Hints, guidelines and techniques for search engine optimization are plenty to be found. Read many articles that may aid you optimise your web site in search engine results. The more knowledge and fact you gather the better. This will all aid you in getting those high rankings. This may need a little time and effort in your part but the benefits will be astounding. </p>
<p>If you may part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.</p>
<p>Act now and see the benefits garner with search engine optimization. All of these will result to better traffic and more business for your site and company.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/search-engine-optimization-and-why-you-gotta-use-it/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>So Many Affiliate Programs! Which One Do I Choose?</title>
		<link>http://mypersonalcmo.com/so-many-affiliate-programs-which-one-do-i-choose/</link>
		<comments>http://mypersonalcmo.com/so-many-affiliate-programs-which-one-do-i-choose/#comments</comments>
		<pubDate>Sat, 14 Feb 2009 13:00:05 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/so-many-affiliate-programs-which-one-do-i-choose/</guid>
		<description><![CDATA[So Many Affiliate Programs! Which One Do I Choose? Ask questions first before you join an associate program. Do a little research about the choices of program that you intend to join into. Get some solutions as they&#8217;ll be the deciding point of what you&#8217;ll be attaining afterwards. Will it cost you anything to join? [...]]]></description>
			<content:encoded><![CDATA[<p><strong>So Many Affiliate Programs! Which One Do I Choose? </strong></p>
<p>Ask questions first before you join an associate program. Do a little research about the choices of program that you intend to join into. Get some solutions as they&#8217;ll be the deciding point of what you&#8217;ll be attaining afterwards. </p>
<p><strong>Will it cost you anything to join?</strong> Most associate programs being provided now are perfectly free of charge. So why settle for those that charge you a few dollars before joining.</p>
<p><strong>When do they issue the commission checks?</strong> Every program is different. A few issue their checks once a month, every quarter, etc. Select the one i.e. suited to your payment time choice. Many associate programs are setting a minimum earned commission amount that an associate must meet or exceed in order for their checks to be issued. </p>
<p><strong>What is the hit per sale ratio?</strong> This is the average number of hits to a banner or text link it takes to generate a sale supported all associate statistics. This factor is highly important as this will tell you how much traffic you must generate before you may earn a commission from the sale. </p>
<p><strong>How are referrals from an associates web site tracked and for how long do they remain in the system?</strong> You require to be confident on the program sufficient to track those people you refer from your web site. This is the only way that you may credit for a sale. The time period that those people stay in the system is also important. This is as a few visitors don&#8217;t purchase at the start but may wish to return later to make the buy. Know if you&#8217;ll still get credit for the sale if it&#8217;s done a few months from a certain day. </p>
<p><strong>What are the sorts of associate stats available?</strong> Your choice of associate program should be capable of proposing detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to method many impressions, hits and sales are already generated from your web site. Impressions are the number of times the banner or text link was viewed by a visitor of your web site. A hit is the one clicking on the banner or text links.</p>
<p><strong>Does the associate program also pay for the hits and impressions besides the commissions on sales?</strong> It&#8217;s important that impressions and hits are also paid, as this will add to the profit you get from the sales commission. This is specially important if the program you&#8217;re in proposes low sales to be able to hit ratio.</p>
<p><strong>Who&#8217;s the online retailer? </strong>Find out whom you&#8217;re doing business with to know if it&#8217;s actually a solid company. Know the products they&#8217;re selling and the average amount they&#8217;re achieving. The more you know about the retailer offering you the associate program, the easier it will be for you to know if that program is really for you and your site.</p>
<p><strong>Is the associate a one tier or two tier program?</strong> A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any associate you sponsor in your program. A few two-tier programs are even paying small fees on each new associate you sponsor. More like a recruitment fee.</p>
<p><strong>Lastly, what is the amount of commission paid?</strong> 5% &#8211; 20% is the commission paid by most programs. .01% &#8211; .05% is the amount paid for each hit. If you get a program that also pays for impressions, the amount paid isn&#8217;t much at all. As you may see from the figures, you&#8217;ll now understand why the average sales amount and hit to sale ratio is important. </p>
<p>These are just a few of the questions that required answering first before you enter into an associate program. You should be familiar with the more important aspects that your chosen program should have before integrating them into your internet site. Try to ask your associate program choices these questions. These may aid you select the right program for you web site from among the many available.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/so-many-affiliate-programs-which-one-do-i-choose/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Which Affiliate Networks To Look Out For When Promoting?</title>
		<link>http://mypersonalcmo.com/which-affiliate-networks-to-look-out-for-when-promoting/</link>
		<comments>http://mypersonalcmo.com/which-affiliate-networks-to-look-out-for-when-promoting/#comments</comments>
		<pubDate>Fri, 13 Feb 2009 13:00:04 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/which-affiliate-networks-to-look-out-for-when-promoting/</guid>
		<description><![CDATA[Which Affiliate Networks To Look Out For When Promoting? There are many horror stories about associate programs and networks. People have heard them over and over again, that a few are even wary of joining one. The stories they may have heard are those associated illegal programs or pyramid schemes. Basically, this sort of market [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Which Affiliate Networks To Look Out For When Promoting?</strong></p>
<p>There are many horror stories about associate programs and networks. People have heard them over and over again, that a few are even wary of joining one. The stories they may have heard are those associated illegal programs or pyramid schemes. Basically, this sort of market doesn&#8217;t have real, worthy product. </p>
<p>You don&#8217;t wish to be associated with these schemes. It&#8217;s obvious you wish to be with a program that proffers high quality product that you&#8217;ll readily endorse. The growing number of those who have joined already and are succeeding vastly is proof enough that there are reliable and quality associate programs out there. </p>
<p><strong>Why participate in an affiliate program?</strong></p>
<p>It allows you to work part-time. It gives you the chance to build a generous residual income. And it makes you an owner of a small business. Associate programs have already produced lots of millionaires. They&#8217;re the living testimony of how hard work; continuous prospecting, motivating and training other people pay off. </p>
<p>If ever you&#8217;re deciding to join one, you must observe that you&#8217;re getting in something that&#8217;s patterned to what you&#8217;re capable of. This will be an assurance that you&#8217;re capable of doing anything to come out successful. </p>
<p><strong>How do you select a good associate program to promote?</strong> </p>
<p><strong>Here are a few points you may wish to look over before selecting one:</strong></p>
<p>1. A program that you like and have interest in. Among the best ways of knowing if that&#8217;s the sort of program you wish to promote is if you&#8217;re interested in buying the product yourself. If i.e. the case, chances are, there are many other people who are also concerned in the same program and products.</p>
<p>2. Search a program that&#8217;s of high quality. For example, search one that&#8217;s affiliated with many experts in that particular industry. This way, you&#8217;re assured that of the standard of the program you&#8217;ll be joining into.</p>
<p>3. Join in the ones that provide real and viable products. How do you know this? Do some initial research. If possible, hunt down a few of the members and clients to give you testimonial on the credibility of the program. </p>
<p>4. The program that&#8217;s supplying to a growing target market. This will insure you that there will be more and continuous demands for your referrals. Make inquiries. There are forums and discussions you may enter in to get good and honest feedbacks.</p>
<p>5. A program with a compensation plan that pays out a residual profit and a payout of 30% or more wishful a great alternative. There are a few programs proposing this sort of compensation. Look closely for one. Don&#8217;t waste your time with programs that don&#8217;t reward substantially for your efforts. </p>
<p>6. Be aware of the minimum quotas that you must fulfill or sales target that&#8217;s too hard to achieve. A few associate programs enforces pre-requisites before you get your commissions. Just make sure that you&#8217;re capable of attaining their requirements.</p>
<p>7. Select one that&#8217;s plenty of tools and resources that may aid you grow the business in the shortest possible time. Not all associate programs have these capacities. Make use you decide on one with lots of helpful tools you may use.</p>
<p>8. Check out if the program has a proven system that may allow you to check your networks and compensation. Also check if they&#8217;ve it available online for you to check anytime and anywhere. </p>
<p>9. The program that&#8217;s providing strong incentives for members to renew their membership each time. The associate program that provides continuous help and upgrades for its products have the tendency to retain its members. These things can assure the growth of your networks. </p>
<p>10.  Be aware of the things that members are not happy about in a program. Like with the ones mentioned above, you may do your checking at discussion forums. If you know someone in that same program, there&#8217;s ho harm asking if there are many downsides involved. </p>
<p>Have a thorough and intensive knowledge about the affiliate program and network you&#8217;ll be promoting on. </p>
<p>Knowing the sort of program you are getting yourself into will make you anticipate and prevent any future problems you may encounter.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/which-affiliate-networks-to-look-out-for-when-promoting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using Product Recommendations To Increase Your Bottom Line</title>
		<link>http://mypersonalcmo.com/using-product-recommendations-to-increase-your-bottom-line/</link>
		<comments>http://mypersonalcmo.com/using-product-recommendations-to-increase-your-bottom-line/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 13:00:13 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/using-product-recommendations-to-increase-your-bottom-line/</guid>
		<description><![CDATA[Using Product Recommendations To Increase Your Bottom Line In associate marketing, there are a lot of ways in which you may increase your profit and maintain the account that you&#8217;ve worked so hard for already. Most of the methods and tactics may be learned easily. No need to go anyplace and any further. They&#8217;re available [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Using Product Recommendations To Increase Your Bottom Line </strong></p>
<p>In associate marketing, there are a lot of ways in which you may increase your profit and maintain the account that you&#8217;ve worked so hard for already. Most of the methods and tactics may be learned easily. No need to go anyplace and any further. </p>
<p>They&#8217;re available online, 24 hours a day and 7 days a week.</p>
<p>Among the more important ways of increasing associate marketing bottom line and sale is through the use of product recommendations. Many marketers know that this is among the most efficient ways in promoting a certain product.<br />
If the clients or visitors trust you enough, then they&#8217;ll definitely trust your recommendations. Be very careful in using this approach, though. If you begin promoting everything by recommendation, your credibility will actually wear off. This is seen specially when recommendations are seemingly exaggerated and without much merit. </p>
<p>Don&#8217;t be afraid to mention things that you don&#8217;t like about a given product or service. Instead of lose any points for you, this will make your recommendation more truthful and will tend to increase your credibility. </p>
<p>Furthermore, if your visitors are actually interested in what you&#8217;re proposing, they&#8217;ll be more than delighted to learn what is good about the product, what isn&#8217;t so good, and how the product will profit them.<br />
When you&#8217;re recommending a sure product, there are a few things to remember on how to make it work effectively and for your advantage.</p>
<p>Sound like the true and leading expert in your field. </p>
<p><strong>Remember this simple equation:</strong> cost resistance diminishes in direct proportion to trust. If your visitors feel and think that you&#8217;re an expert in your niche, they&#8217;re more prepared to making that buy. On the other hand, if you&#8217;re not exuding any confidence and self-assurance in endorsing your products, they&#8217;ll probably feel that same way and will go in search of another product or service which is more thinkable.</p>
<p><strong>How do you build this aura of expertise?</strong> By proposing unique and new solutions they&#8217;d not get anywhere else. Show proof that what you are promoting works as promised. Display prominent testimonials and endorsements from respected and known personalities, in related fields naturally.<br />
<br />Avoid hype at any cost. It&#8217;s better to sound low key and confident, than to scream and seek attention. Besides, you&#8217;d not wish to sound unprofessional and have that thinking stick to your potential clients and customers, now would you? Best to look cool and self-confident simultaneously.<br />
<br />And remember; prospects are not stupid. They&#8217;re really turning to experts and may already know the things that you know. If you back up your claims with hard facts and data, they&#8217;d gladly put down hundreds, or even thousands worth of profit to your promotions. But if you don’t, they&#8217;re smart enough to try and view your competitors and what they&#8217;re proposing.</p>
<p>While recommending a product, it&#8217;s also important that you give out promotional freebies. People are already familiar with the concept of proposing freebies to promoting your won products. But very few people do this to promote affiliate products. Try to offer freebies that can promote or even have some information about your products or services. </p>
<p>Before you add recommendations to you product, it&#8217;s given that you should try and test the product and support. Don&#8217;t run the risk of promoting junk products and services. Just think how long it took you to build credibility and trust among your visitors. All that will take to destroy it&#8217;s one big mistake on your part.</p>
<p>If possible, have recommendations of products that you&#8217;ve 100% confidence in. Test the product support before you begin to ensure that the people you&#8217;re referring it to wouldn&#8217;t be left high and dry when a problem suddenly arouse.<br />
Have a look at your affiliate market and consider the strategies you&#8217;re using. You may not be concentrating on the recommendations that your products need to have. You plan of action is sometimes not the only thing that is making your program works.</p>
<p>Try product recommendation and be among those few who have proven its worth.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/using-product-recommendations-to-increase-your-bottom-line/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Here&#8217;s Why Using Camtasia Can Increase Your Affiliate Checks</title>
		<link>http://mypersonalcmo.com/heres-why-using-camtasia-can-increase-your-affiliate-checks/</link>
		<comments>http://mypersonalcmo.com/heres-why-using-camtasia-can-increase-your-affiliate-checks/#comments</comments>
		<pubDate>Wed, 11 Feb 2009 13:00:17 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/heres-why-using-camtasia-can-increase-your-affiliate-checks/</guid>
		<description><![CDATA[Here&#8217;s Why Using Camtasia Can Increase Your Affiliate Checks As there are already lots of people entering associate marketing, it&#8217;s no wonder that the competition is getting stiff. The challenge is to try and outdo other associates and dream up ways to be able to attain this. There are also a lot of points and [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Here&#8217;s Why Using Camtasia Can Increase Your Affiliate Checks</strong> </p>
<p>As there are already lots of people entering associate marketing, it&#8217;s no wonder that the competition is getting stiff. The challenge is to try and outdo other associates and dream up ways to be able to attain this.</p>
<p>There are also a lot of points and methods being taught to these associate in order to best plan their strategy for their program to work effectively so that more profit will be achieved. </p>
<p>What better way to wow your prospects and clients than to record and release top notch, full motion and streaming screen-captured videos. Nothing like feeling your hard work getting paid by having your clients jumping up excitedly in great anticipation to purchase your product right there and then. </p>
<p>This is Camtasia in action. It&#8217;s a proven truth; giving your clients something they may really see may explode your internet sales instantly. </p>
<p>You don&#8217;t require to have trainings and education to be able to know how this system may work for your associate program. Anybody may produce stunning videos, from multimedia system tutorials and gradually presentations available online. The process is like having your clients seated next to you and looking at your desktop, as you show them the things they require to see and hear. All this done stepwise.</p>
<p><strong>For those who doesn&#8217;t know it yet, how does Camtasia works?</strong></p>
<p>1. It may record your desktop activity in a single click. No need to have to save and compile all your files as it&#8217;s recorded right there and then.</p>
<p>2. May easily convert your videos into web pages. Once converted you may have your clients visiting that certain page. Videos are easier to understand and take in unlike reading texts which frequently is a trying thing to do.</p>
<p>3. Upload your pages. Publish them through blogs, RSS feed and podcasts. You may want your Camtasis videos to get around and reach out to others that possibly potential clients in the future. Nothing like being visible in many web site* and pages to advertise yourself and get your message through.</p>
<p><strong>There are other things you may do with your associate program using Camtasia. You may…</strong></p>
<p>Produce stunning multimedia presentations that are proven to increase sales because all the senses are engaged. This also has the tendency to reduce skepticism among hard-to-please clients.</p>
<p>Reduce refunds and other customer issues by demonstrating visually how to use your product and how to do it properly. Complaints will also be minimized as all the facts and the presentation are there for the clients to just see and hear about.</p>
<p>Promote associate products and services using visual presentations. This is an effective way of redirecting your viewers straight to your associate site after they&#8217;re finished with the video. Make the most of the presentation by putting your web site location in the end and make them go there directly if they require more fact.</p>
<p>Multiple your internet auction bids exponentially when you give your readers a feel of what you&#8217;ve to propose. Based from reports, auctions that includes pictures increases bidding percentage by 400%.  Imagine how much higher it will be if it were videos.</p>
<p>Publish useful infoproducts that you may sell for a much higher cost. It will be all worth the cost as of the full colored graphics menu and templates that you&#8217;ll be using. </p>
<p>Minimize miscommunication with your clients. Instantly showing them what you want they wanted in the first place is making them understand clearly the essence of your associate program. The good thing about multimedia system is, nothing much may go wrong. It&#8217;s there already.  </p>
<p>These are just a few of the things you may do with Camtasia that may be very helpful in your chosen associate program. </p>
<p>Note that the main aim of using Camtasia is to boost the money that&#8217;s generated from your associate program. Though it may be used for entertainment and enjoyment purposes, which isn&#8217;t actually a valid reason why you select to get all through that trouble. </p>
<p>Try to concentrate on the goal that you&#8217;ve set upon yourself to and achieve that with the use of the things that may be quite a lot of help in increasing your earnings.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/heres-why-using-camtasia-can-increase-your-affiliate-checks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Here&#8217;s How To Avoid The 3 Most Common Affiliate Mistakes</title>
		<link>http://mypersonalcmo.com/heres-how-to-avoid-the-3-most-common-affiliate-mistakes/</link>
		<comments>http://mypersonalcmo.com/heres-how-to-avoid-the-3-most-common-affiliate-mistakes/#comments</comments>
		<pubDate>Tue, 10 Feb 2009 13:00:10 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Marketing Strategy]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/heres-how-to-avoid-the-3-most-common-affiliate-mistakes/</guid>
		<description><![CDATA[Here&#8217;s How To Avoid The 3 Most Common Affiliate Mistakes Associate marketing is among the most effective and powerful ways of making some profit online. This program gives everyone an opportunity to earn a money through the Net. As these associate marketing programs are easy to join, implement and pays a commission regularly, more and [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Here&#8217;s How To Avoid The 3 Most Common Affiliate Mistakes</strong></p>
<p>Associate marketing is among the most effective and powerful ways of making some profit online. This program gives everyone an opportunity to earn a money through the Net. As these associate marketing programs are easy to join, implement and pays a commission regularly, more and more people are now willing in this business. </p>
<p>However, like all businesses, there are lots of pitfalls in the associate marketing business. Committing a few of the basic mistakes will cost the marketers a large portion taken from the money they&#8217;re making daily. That&#8217;s why it&#8217;s better to avoid them than be regretful in the end. </p>
<p><strong>Mistake number 1: Choosing the wrong affiliate.</strong> </p>
<p>Many people wish to gain from associate marketing as fast as possible. In their rush to be part of one, they tend to select a bandwagon product. This is the sort of products that the program thinks is “hot”. They select the product that&#8217;s in demand without really considering if the product appeals to them. This isn&#8217;t a very wise move obviously.</p>
<p>Rather than getting on the bandwagon, try top choose a product in which you&#8217;re truly interested in. For any endeavor to succeed, you should take some time to plan and work out your actions. </p>
<p>Pick a product that appeals to you. Then do a few research about that product to see if they&#8217;re in demand. Promoting a product you&#8217;re more passionate about is easier than promoting one for the sake of the profit only. </p>
<p><strong>Mistake number 2: Joining too many affiliate programs.</strong> </p>
<p>Since associate programs are very easy to join, you might be tempted to join multiples of associate programs to try and maximise the profit you&#8217;ll be getting. Besides you may think that there&#8217;s nothing wrong and nothing to lose by being part of many associate programs.</p>
<p>True, that&#8217;s a great way to have multiple sources of profit. However, joining multiple programs and attempting to promote them all concurrently will prevent you from focusing on each one of them. </p>
<p>The result? The maximum potential of your associate program isn&#8217;t realized and the profit generated won&#8217;t just be as huge as you were thinking initially it would. The best way to get superior result is by joining just one program that pays a 40% commission at least. Then give it your best effort by promoting your products enthusiastically. As soon as you see that it&#8217;s already making a reasonable money, then possibly you may now join some other associate program.</p>
<p>The process is to do it slowly but surely. There&#8217;s actually no need to rush into things, specially with associate marketing. With the way things are going, the future is looking real bright and it appears associate marketing will be staying for a long time too.</p>
<p><strong>Mistake number 3: Not buying the product or using the service.</strong></p>
<p>As an associate, you main aim is to effectively and convincingly promote a product or service and to find clients. For you to achieve this aim, you must be able to relay to the clients that certain product and service. It&#8217;s so hard for you to do this when you yourself haven&#8217;t tried these things out. Thus, you&#8217;ll fail to promote and recommend them convincingly. You&#8217;ll also fail to make a desire in your clients to avail any of what you&#8217;re proposing.</p>
<p>Try the product or service personally first before you sign up as an associate to see if it&#8217;s actually delivering what it promises. If you&#8217;ve done so, then you&#8217;re one of the credible and living testaments aware of its advantages and disadvantages. Your clients will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves. </p>
<p>Many associate marketers makes these mistakes and are paying dearly for their actions. To not fall into the same situation they&#8217;ve been in, try to do everything to avoid making the same mistakes. </p>
<p>Time is the key. Take the time to analyze your marketing strategy and check if youa re in the right track. If done properly, you will be able to maximize your affiliate marketing program and earn higher profits.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/heres-how-to-avoid-the-3-most-common-affiliate-mistakes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Become A Super Affiliate In Niche Markets?</title>
		<link>http://mypersonalcmo.com/how-to-become-a-super-affiliate-in-niche-markets/</link>
		<comments>http://mypersonalcmo.com/how-to-become-a-super-affiliate-in-niche-markets/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 13:00:13 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://mypersonalcmo.com/how-to-become-a-super-affiliate-in-niche-markets/</guid>
		<description><![CDATA[How To Become A Super Affiliate In Niche Markets? Over the past years, online hosting has grown bigger than it used to be. With more companies assuming this business and getting the many profits it may give them, the demand for online hosting has never been higher. These seem to be the trend of today. [...]]]></description>
			<content:encoded><![CDATA[<p><strong>How To Become A Super Affiliate In Niche Markets?</strong></p>
<p>Over the past years, online hosting has grown bigger than it used to be. With more companies assuming this business and getting the many profits it may give them, the demand for online hosting has never been higher. These seem to be the trend of today.</p>
<p><bR>38 million people have put up their very first sites online this year 2005 alone. It&#8217;s calculated that by 2008, the online sales industry will top then dollar bank. And to think, majority of those web site* will be proposing different associate programs for people to select and participate into.</p>
<p>This just means one thing. It&#8217;s easier now to find the right online host for your application. The possibility of quality online hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer. </p>
<p>Support will be the number one consideration for people when selecting a web host. It will be obvious that traditional advertising will become less and less efficient. Most people would prefer opt for the web host based on things that they see and hear. Also supported the recommendations by those who have tried them and have proved to be a successful.</p>
<p>This is a great chance for online hosting associates and resellers alike. There would hundreds of online hosting and programs to select from that the difficulty in finding the right one for them isn&#8217;t a problem anymore.</p>
<p><strong>How does one become a successful associate in the niche markets using online hosting?</strong></p>
<p>If you think about it, everybody who requires a internet site needs a online hosting company to host it for them. As of now, there&#8217;s truly no leading hosting industry so most people select hosts based from recommendations. Usually, they get it from the ones that have already helped of a online hosting services.</p>
<p>With the many hosts proposing associate programs, there&#8217;s the tendency to find the one which you think will work best for you. Think of the product you&#8217;ll be promoting. Pattern them to the web site and see if they&#8217;re catering to the same things as you&#8217;re. </p>
<p>When you&#8217;ve been with one host for quite some time and seem not to be making much despite all your effort, leave that one and search another. There&#8217;s no use in trying to stick to one when you&#8217;d be before off in other one. Things will only have to get better from there as you already have been in worst situations.</p>
<p><bR>Try this out. If you&#8217;re quite happy and satisfied with your online host, try to see if they&#8217;re proposing an associate program you may participate on. Rather than you paying them, why not make it the other way around; them paying you. The process may be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you&#8217;re already in an associate business. </p>
<p><strong>Why select paying for your for your online hosting when you don&#8217;t have to?</strong></p>
<p>Try to get paid by letting people know you like your online host. </p>
<p>Always remember that when selecting an online host, select the one that&#8217;s known for its marvellous client support. There are also many hosting associate programs. Residual associate program is also being hosted. This is the program wherein you get paid a percentage monthly for a customer that you refer. This may allow you to have a steady source of money. With perseverance, you may even be quite a successful in this field.</p>
<p>There are a lot of niche markets out there just waiting for the right associate to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you&#8217;ll be getting.</p>
<p>Online hosting is just one associate market you could try out and make a few good and continuous profit. Just remember that to be successful on your endeavor also means that time, effort and patience is needed. </p>
<p>Nobody has invented the perfect affiliate market yet. But some people do know how to make it big in this kind of market. It&#8217;s just knowing your sort of market and making the earnings there.
<p>Copyright 2007 by <a href="http://mypersonalcmo.com/">My Personal CMO .com</a>. All Rights Reserved.</p>
]]></content:encoded>
			<wfw:commentRss>http://mypersonalcmo.com/how-to-become-a-super-affiliate-in-niche-markets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

