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Article: Coolest iPhone X Feature? It's the Battery, UK Consumers Say
19 Sep 2017 at 4:01am
A snap poll of UK smartphone users found the single most appealing feature of the iPhone X was not related to new features or designs, but simple functionality.

Article: Data Feed for September 19, 2017
19 Sep 2017 at 4:01am
A scan of new data from around the world

Article: Most Marketers Say They Understand AI, but the Details Are Hazy
19 Sep 2017 at 4:01am
While more than six in 10 marketers in North America are aware of the technology to some degree, only 3% consider themselves experts in the area.

Article: How App Publishers Overcome India's High Uninstall Rates
19 Sep 2017 at 4:01am
Himanshu Kulkarni, India sales director at AppsFlyer, discusses how to navigate the idiosyncrasies of India’s app market.

Newsroom: Digital Duopoly to Remain Dominant in UK Ad Race
18 Sep 2017 at 4:01am
<p>Google and Facebook forecast to garner more than half of all digital ad investment through 2019 London, UK (18 September 2017) â?? Google and Facebook will continue to dominate the digital advertising [&#8230;]</p><p>The post <a rel="nofollow" href="http://www.emarketer.com/newsroom/index.php/digital-duopoly-remain-dominant-uk-ad-race/">Digital Duopoly to Remain Dominant in UK Ad Race</a> appeared first on <a rel="nofollow" href="http://www.emarketer.com/newsroom">eMarketer Newsroom</a>.</p>

Article: Digital Duopoly to Remain Dominant in UK Ad Race
18 Sep 2017 at 4:01am
Google and Facebook will continue to dominate the digital advertising landscape in the UK for at least the next several years, according to eMarketer&rsquo;s latest forecast of UK digital ad spending. The two tech companies combined will reap more than half (54%) of all UK digital ad revenues this year, totaling &#163;6.30 billion ($8.50 billion).

Article: Listen In: How One Marketer Keeps Email Marketing Fresh
18 Sep 2017 at 4:01am
In the latest episode of eMarketer's "Behind the Numbers" podcast, Minibar Delivery's Lauren Henderson talks about the company's email marketing efforts and what the company does to stand out in a crowded inbox.

Article: Data Feed for September 18, 2017
18 Sep 2017 at 4:01am
A scan of new data from around the world

Article: Fitness App Usage Grows by Leaps and Bounds
18 Sep 2017 at 4:01am
Health and fitness app usage has seen a dramatic uptick in the US over the past few years. And users are loading up their apps with a relatively high level of frequency.

Article: Driverless Cars in Asia: Consumer Interest Varies Widely by Market
18 Sep 2017 at 4:01am
Autonomous vehicles are widely anticipated in some countries, like India and China, a multimarket survey found. But interest in Singapore and Japan is muted.

Article: UK Advertisers Won't Get Millennials' Attention Without a Multiscree…
18 Sep 2017 at 4:01am
Dan Hagen, chief strategy officer at Carat UK, discusses why millennials are so hard to reach in today's media landscape.

Newsroom: Digital Video Ad Spend to Overtake TV in China by 2021
13 Sep 2017 at 4:01am
<p>BAT companies, fueled by mobile activity, continue to dominate the marketplace London, UK (13 September 2017) â?? In 2017, for the first time, smartphones will be the preferred method to [&#8230;]</p><p>The post <a rel="nofollow" href="http://www.emarketer.com/newsroom/index.php/digital-video-ad-spend-overtake-tv-china-2021/">Digital Video Ad Spend to Overtake TV in China by 2021</a> appeared first on <a rel="nofollow" href="http://www.emarketer.com/newsroom">eMarketer Newsroom</a>.</p>

Newsroom: eMarketer Lowers US TV Ad Spend Estimate as Cord-Cutting Accelerates
13 Sep 2017 at 4:01am
<p>By 2021, pay TV audience will shrink nearly 10% New York, NY (September 13, 2017) &#8212; eMarketer has reduced its estimate for US TV ad spending due to faster-than-expected growth [&#8230;]</p><p>The post <a rel="nofollow" href="http://www.emarketer.com/newsroom/index.php/emarketer-lowers-us-tv-ad-spend-estimate-cord-cutting-accelerates/">eMarketer Lowers US TV Ad Spend Estimate as Cord-Cutting Accelerates</a> appeared first on <a rel="nofollow" href="http://www.emarketer.com/newsroom">eMarketer Newsroom</a>.</p>

Newsroom: Smartphones Use in the UK to Reach New Milestone
12 Sep 2017 at 4:01am
<p>London, UK (12 September 2017) â?? In 2017, for the first time, smartphones will be the preferred method to access the internet among adults in the UK, according to eMarketerâ??s latest [&#8230;]</p><p>The post <a rel="nofollow" href="http://www.emarketer.com/newsroom/index.php/507253/">Smartphones Use in the UK to Reach New Milestone</a> appeared first on <a rel="nofollow" href="http://www.emarketer.com/newsroom">eMarketer Newsroom</a>.</p>

Newsroom: Retail to Drive UK Digital Ad Spend Through 2018
30 Aug 2017 at 4:01am
<p>London, UK (30 August 2017) â?? The UK&#8217;s largest industry sector for digital ad spendingâ??retailâ??will drive the country&#8217;s overall digital ad spending gains through 2018, according to eMarketer&#8217;s first ever [&#8230;]</p><p>The post <a rel="nofollow" href="http://www.emarketer.com/newsroom/index.php/retail-drive-uk-digital-ad-spend-2018/">Retail to Drive UK Digital Ad Spend Through 2018</a> appeared first on <a rel="nofollow" href="http://www.emarketer.com/newsroom">eMarketer Newsroom</a>.</p>