Marketing News

Latest Online Marketing Research Insights from eMarketer

[CaRP] Unknown option (corder). Please check the spelling of the option name and that the version of CaRP you are using supports this option.
eMarketer Articles and Blog Posts
Internet, Business & Ecommerce Statistics: Email Marketing & Online Market Research

Article: Integrating Cross-Media Measurement to Build Multichannel Marketing …
3 Feb 2012 at 4:01am

Article: Marketers in India Turn to Social Media and Email
3 Feb 2012 at 4:01am
Limits to SMS promotions have more marketers in India using email and social media to reach customers

Article: Online Ad Spending Consolidates Among Search, Banners, Video
3 Feb 2012 at 4:01am
Three ad formats will get at least 80% of online dollars through 2015

Article: Facebook Solidifies Lead in Spain
2 Feb 2012 at 4:01am
Social networking continues to grow in Spain; Facebook benefits the most

Article: Millennials Look to Digital Word-of-Mouth to Drive Purchase Process
2 Feb 2012 at 4:01am
Younger consumers more likely to share purchase experiences with the masses

Article: Consumers Turn to Social Media for Presidential Campaign Info
2 Feb 2012 at 4:01am
Candidates? ad agencies invest more heavily in Facebook than Twitter, while Twitter wins out over blogs for more posts about the race

Article: Women?s Influence on Purchase Decisions on the Rise
1 Feb 2012 at 4:01am
Millennial women most likely to broadcast shopping decisions, recommendations

Article: Reaching the Affluent Market Online
1 Feb 2012 at 4:01am
High digital media usage and device ownership make affluents a tempting digital target

Article: Google Remains King as Search Spending Climbs
31 Jan 2012 at 4:01am
Google solidifies hold on market; Microsoft gains share

Article: Twitter, LinkedIn to See Solid Ad Revenue Growth
31 Jan 2012 at 4:01am
LinkedIn ahead when it comes to non-US revenues

Blog: January 27, 2012: eMarketer in the News
27 Jan 2012 at 4:01am
Here are a few of the top stories in which eMarketer data and analysis were featured during the past week or so: The New York Times – Yahooâ??s Income Drops 5% [...]

Blog: January 20, 2012: eMarketer in the News
20 Jan 2012 at 4:01am
Here are a few of the top stories in which eMarketer data and analysis were featured during the past week or so: The Economist – Cheerio to the Chief Fond of [...]

Blog: eMarketer Webinar: Measuring Social Media Success
20 Jan 2012 at 4:01am
To listen and watch playback of the webinar, Measuring Social Media Success, click here. You can view the PowerPoint deck below. View more presentations from eMarketer The webinar will address [...]

Blog: January 13, 2012: eMarketer in the News
17 Jan 2012 at 4:01am
Here are a few of the top stories in which eMarketer data and analysis were featured during the past week or so: The Wall Street Journal – Hulu to Create More [...]

Blog: January 6, 2012: eMarketer in the News
6 Jan 2012 at 4:01am
Here are a few of the top stories in which eMarketer data and analysis were featured during the past week or so: The Wall Street Journal – Yahoo Leaves Investors in [...]